With the continuous improvement and standardization of the domestic market, coupled with the national policy of toys, animation, games and other "creative industries" tilt and strong support, the domestic toy industry will enter an unprecedented golden period, accelerated development speed, industry benefits improved.
In the first three quarters of this year, China's toy exports reached us $18.157 billion, up 30.3 percent year on year. Among them, the export of traditional ordinary toys reached 8.43 billion US dollars, up 6.4% year on year. The export amount is not bad, but the export of products is not satisfactory, and most products have declined to varying degrees.
Orders from the US have increased unexpectedly in the second half of the year, but many entrepreneurs are still not optimistic about how the market will work next year, and the toy market demand will gradually recover in the future.
Although affected by the European debt crisis and other factors, Guangdong's toy exports to Europe and America in the first half of this year were unsatisfactory, but in the third quarter, Guangdong toys exports to the EU and the United States showed a gradual recovery, respectively from 41% in the first half of the year, 26% narrowed to 31% and 14%. But exports to Japan were clearly affected by the Diaoyu Islands incident, falling from a 31% year-on-year growth in the first half to 26% in the third quarter. Exports to ASEAN, Latin America and Russia continued to grow well, up 24.3%, 4.5% and 10%, respectively. Plush toy little bear
Comprehensive situation, the future toy market demand will gradually recover the probability of greater. However, as the European debt crisis has not been resolved, the new US administration will take an attitude to the future of China trade, and other pending factors, the market is still uncertain.
